Towards the tail-end of 2020, NO1-NOAH won the ears of millions with his sizzling features on Summer Walker‘s Life on Earth EP. After displaying beams of promise on Walker’s standout anthems “SWV” and “White Tee,” NO1-NOAH inked a deal with her label Ghetto Earth Records. Serving as her first artist, NO1-NOAH looks to rattle the cages of R&B with his emo-leaning tracks and sticky hooks.
Although what some may not know is, NO1 was born a star. He’s been honing his craft for the past few years, establishing himself through works such as 11102 and Feeling In Color. With publications already praising him for his extraordinary talents, it’s only a matter of time before he morphs into a full-fledged star.
In our latest interview, we got to chat with NO1-NOAH about his musical journey, signing to R&B songstress Summer Walker, his definition of love, and new music amongst other things. Check out the conversation below.
For anyone who isn’t familiar with you or only knows you as a musician, who exactly is NO1-NOAH?
In terms of like how I make music, I like to be versatile. I like to make rap music, sometimes melodic rap, sometimes just straight R&B. It just depends on the mood or how I’m feeling for the day. I like to think about myself as versatile to be honest.
You’ve actually been putting out music for quite a long time, can you sort of walk me through your musical journey?
Realistically, I started when I was 11 years old. When I eventually got older, I started to actually record when I was like 16 I want to say. Then I dropped my first song on my SoundCloud; it was actually doing good. It just went from there and then I did a mixtape called 11102. I couple of projects here and there, I just kept working. I’ve probably been recording for about seven years.
Do you recall the moment when you said “okay, I’m going to make a career out of music?”
I guess since the beginning that’s what I always wanted. There was sometimes where I might have felt like giving up but luckily I never did. I want to say maybe a year before I did my EP Feeling In Color I was like “okay, I’m going to take this seriously.” That’s when more people started noticing me.
There’s a lot of romantic push and pull in your music which makes me wonder, how do you define love?
I guess everyone’s definition of love can be different because of personal experience. For me, I tend to get really into and that also helps me make the music I make. As an artist, I guess as anyone would say, it’s really complicated. I like to speak about it from a musical perspective because it’s easier to explain. I feel like love is something you can’t word perfectly.
A bit ago you signed to Summer Walker, how did that relationship come about and develop over time?
There was a clip on Instagram, I guess my song was playing, and people started tagging me on there. Eventually she hit me up and we got into the studio one time and started working from there. You know, everything was cool. She talked to me about some things potentially and then the situation finally came about. It was probably one of the most exciting moments of my life.
Last year, you really cranked the heat up with “Ridin For My Love.” What do you have planned for this year?
Honestly, we’re just trying to get some songs out, maybe some singles. Hopefully an EP, we’re working on that right now. A couple of surprises, I can’t say exactly what they are because I don’t want to jinx it. Mostly just working towards the EP. I’m trying to make something well put-together conceptually and sound-wise.