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Lebron James Announces ‘I PROMISE’ Documentary

LeBron James

LeBron James has spent his whole career proving to himself and others that he is more than an athlete. YouTube Originals today announced “I Promise,” a feature documentary film from award-winning director, Marc Levin, that tells the story of LeBron James’ efforts to close the achievement gap in his hometown of Akron, Ohio through the eyes of the inspiring students who are resetting expectations of their futures. Furthermore, the film premieres Thursday, September 28 at 12pm ET / 9 am PT on the YouTube Originals channel.

The documentary, which premiered at the 2021 Tribeca Festival, features an in-depth look at the first academic year. This sets place inside the groundbreaking I Promise School, which opened in 2018. Viewers will get to explore the day-to-day trials, triumphs, and life-changing impact of the school. Moreover, featuring staff, students, and families working together in a unique, family-first educational environment. Primarily known for embracing the trauma and challenges many face in Akron.

The film offers an intimate look at the school’s blueprint for a new model for urban, public education. Moreover, a holistic, STEM-focused approach led by love and Social-Emotional Learning. This is infused with the LeBron James Family Foundation’s “We Are Family” philosophy. Moreover, in opening the doors to the I PROMISE School’s early challenges and learnings, the film exists to provide insights and tools that students and educators in every community across the country can implement in their classrooms and beyond.  

Lastly, peep the trailer for the new LeBron James & SpringHill Company Youtube Original here below!

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“I’m obsessed with giving the audience something they don’t see coming.” - Jordan Peele

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